1,833% MQL Growth for Quattro Capital with a Custom Squarespace Redesign

A fully custom website redesign built around Quattro Capital's investor audience delivered an immediate and transformational increase in qualified leads from day one.

Client
Quattro Capital
Industry
Financial Services
Services
Creative Design
Conversion Optimization

518

Organic Search Engine Traffic

742

Engaged Sessions

1833

Marketing Qualified Leads (MQLs)

154

MQL Conversion Rate

Backstory

Quattro Capital is a multifamily real estate investment firm committed to delivering consistent and lasting returns for investors while improving local communities. With a compelling investment thesis and a strong track record, the business had everything it needed to attract high-quality investors, except a website capable of doing it justice.

Their existing site was dated, difficult to navigate, and not built to communicate the sophistication and credibility that serious investors expect. Quattro Capital needed a complete reimagination of their digital presence, one that was modern, focused, and built to convert the right audience into qualified leads. Kreativa Group served as Quattro Capital's strategic creative partner, delivering a custom website experience built to perform from the moment it launched.

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Our Approach

As Quattro Capital's strategic creative partner, our expertise was focused on one core discipline with a single objective: design and build a website that converts high-intent investors into qualified leads efficiently and at scale.

Website Design and Development Quattro Capital had two clear requirements: a website that looks and performs significantly better than what they had, and one they could update themselves after launch without needing a developer. We delivered on both.

We chose Squarespace as the platform to give the client the self-management capability they needed, but we started from a completely blank canvas. No templates, no shortcuts. The entire site was prototyped in Figma first, and the final build is 100% custom, with hundreds of lines of custom CSS that push Squarespace well beyond what most people think the platform is capable of. The site also includes a HubSpot integration via Zapier, ensuring that every lead flows directly into Quattro Capital's CRM without manual intervention.

The design itself was built around the investor audience: modern, clean, and trustworthy, communicating Quattro Capital's mission and investment approach in a way that builds confidence and drives action. Every page, every CTA, and every content decision was made in service of one goal: turn the right visitors into qualified leads.

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Good Results

From launch, the results were immediate and exceptional across every metric.

MQLs grew by 1,833%, an extraordinary result that reflects both the quality of the new experience and the precision of its conversion design. MQL conversion rate improved by 154%, confirming that the site is attracting and converting the right audience. Organic search traffic grew 518% and engaged sessions increased 742%, reflecting a site architecture and content strategy built for both discoverability and meaningful engagement.

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"I've had the pleasure of working with Karina in the past and was thrilled to collaborate with her again at Kreativa Group. Her unique and custom website designs truly stand out and working alongside Karina and Tommy has been a delight. Their kindness, dedication, and expertise not only make them easy to work with but also ensure excellence in every aspect of their digital marketing services."

Kayla Griffin
Fractional Creative Director

Let's talk

To learn more about us and how we can help your business grow, send us a note at hello@kreativagroup.com or contact us.

Let's schedule a FREE 30-minute marketing and creative consultation.